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MHMK's You Create Media-competition came to a close on June 25, 2013. MHMK thanks all participants for joining the competition and for uploading a variety of intriguing, creative and social conscious projects. A Jury selected by MHMK's president Prof. Jürgen Faust will award the scholarships on July 15, 2013. All participants will be informed accordingly and receive all important information via email.


MHMK invited young creatives to develop ideas and projects inspired by "your media scenario" and to win one of the six scholarships, for its English bachelor and master programmes for 2013/2014 in media, communications and design in Munich, Hamburg or Berlin.

The MHMK, with 2,000 students and around 80 permanent professorships in the cities of Munich, Stuttgart, Cologne, Hamburg and Berlin, makes it Germany's leading private university for media and communication.

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Categories: University for Media and Communication, MA in Media and Communication Management,

Selected for: Scholarships 2012-13, MA in Media and Communication Management, School of University for Media and Communication, MHMK Munich

Brazil is experiencing a unique moment in its history. Thousands of people are going to the streets to protest for better public services, end to corruption and many other problems. To understand the importance of this movement, it is necessary to analyze the Brazilians and their habits. The Brazilian was hitherto seen as a conformal, was not used to fight and fight for their rights.
The movement # vemprarua, (comes to the street) came from a slogan for the campaign created for a sponsor of the World Cup in Brazil, inviting people to take to the streets to celebrate. A demonstration against the increase of 20 cents in bus fare in São Paulo was strongly opposed by the military police, who beat demonstrators protesting peacefully. The media took the side of the police and government and rated the protesters as “vandals”. Today, however, traditional media is not the only means of information, many texts and reports began to appear on the Internet and social networks. The population became aware of what was happening and began to protest too. Thousands of people took to the streets in demonstrations matched only by social networking events on Facebook, tweets and posts shared. Initially at São Paulo, the movement was taking accessions of other major capital cities: Rio de Janeiro, Curitiba, Belo Horizonte, Brasília among many others.

The government has been reached and finally it realized that the people have a voice and should be respected. President Dilma Rousseff and other governors have begun to suggest dialogue. A good idea to promote dialogue between government and the people that elects leveraging the social movements would elect representatives to local towns. These representatives need not be linked to parties or entities, they candidatariam, making clear their positions. Local people elect their representatives who, through video streaming participate in discussions involving the President and the other governors, defending the interests of the people, until we get a consensus on decisions that need to be taken.

The Brazilian people must regain their voice and their representativity and social networks are an important tool for the creation of a new political consciousness and mobilization. The most interesting is that, again, it can be a means to discuss our problems with our representatives. Through online forums for debate, we can change our “real lives.”

One Response to “Online discussions to improve real lives”

  1. Clara Wegenast says:

    I knew somebody would write about it! (I almoust did). You could have explored the theme better, though. The movement here in Brazil is definitely very interesting for thinking about the power of media in its different forms.

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